The Cleveland Cavaliers needed help creating an identity for their new NBA Development League team and Cenergy heeded their call. The new team, that calls Canton, Ohio their home, began their inaugural season on November 25th. Cenergy developed the team’s new name: The Canton Charge and designed an accompanying team logo and secondary mark to go along with it. The primary mark, in wine, gold and white, features a musketeer-style cavalryman, holding his sword forward. The secondary mark, similar to the C-Sword logo used by the Cavaliers, features a sword crossing the letter, ‘C’.
From team jerseys to center court – the new team identity unveiled just in time for fans to shout, “Charge!”
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